Puzzling Logo
Take a look at the logo at right. Do you recognize it? Does it resemble anything else you've seen elsewhere?
I find the design to be very ambiguous, and I don't know if it's because I'm not perceptive enough to identify it, or if it's intentionally so. From one perspective, it resembles a duck's head; it's a bird's wing if viewed from a different angle. It also resembles one of those tools that first responders use to cut the seat belt from a victim of a car crash.
What am I missing? Am I missing anything?
Click the following link (if you're reading this via the Gazette's home page) to learn who owns the logo.
The logo belongs to an organization called "GOPUSA." It's a conservative activist company that is not, as far as I can tell, officially affiliated with the Republican Party.
Most political organizations seem to develop logos and other branding identities that are rooted in patriotic symbols or political traditions (e.g. the Donkey and the Elephant). I can't discern such a tie in this logo, and that's vaguely annoying, for reasons that I can't quite nail down. I suppose I tend to prefer branding that actually communicates something about the organization it represents.
Obviously it's the RIGHT wing of a bird.
Posted by: Jimmy at July 28, 2006 10:34 AMThat would be the funniest bird tho - cause when I look at it to see a bird wing, it's gotta be the left one. :)
Posted by: beth at July 28, 2006 10:53 AMSee, those things are why companies pay big bux to design firms to come up with logos...and they still don't always get it right. Or left. Or...whatever. ;-)
I'm in awe of good logo designers.
Posted by: Eric at July 28, 2006 11:06 AMYou mean it's not a uvula?
Posted by: Foo at July 28, 2006 11:09 AMI'm sorry, Foo, but I'm going to have to ask you to refrain from using that sort of language on this here blog. We have readers of all persuasions, you know. ;-)
Posted by: Eric at July 28, 2006 11:17 AMI hear it was Floyd Landis' enlarged uvula that first alerted Tour officials to possible wrongdoing.
Posted by: jimmy at July 28, 2006 11:51 AMWell, as a cycling pundit pointed out on another blog, it was only in comparison to "European men" that Landis's "elevated levels" raised a flag.
Posted by: Eric at July 28, 2006 12:01 PMI see a hand, albeit a left hand...so maybe it's a right wing group for lefties? Who knows? But I do know that Jimmy is dangerous around big words like uvula or rostrum. ;-)
Posted by: Gwynne at July 28, 2006 12:19 PMGwynne: rostrum ... I remember vaguely using that word once. You'll have to remind me again. ... you're right. dangerous.
Posted by: jimmy at July 28, 2006 01:24 PMBugs Bunny, covered in flour, sprinting to the right behind an eyebrow-high wall.
While in the distance, a deep red sunset heralds the coming of night.
Posted by: Brian at July 28, 2006 01:24 PMHow obvious...I can't believe I didn't see it at first. Maybe because it doesn't show the entire elephant head...It is a profile with the elephant's lower jaw and his mouth open a bit and his trunk flowing over to the right.
Posted by: lyle at July 28, 2006 02:43 PMEven GOPUSA is confusing. When I saw it I read “Go Pus A.”
Posted by: Betty at July 28, 2006 04:11 PMAll right, I reckon it's gonna take a city slicker from Fort Worth to enlighten you folks out thar' in West Texas. It is obviously the stylized head of a bald eagle.
Though I do have to agree with Beth, it would make a nice looking letter opener.
Posted by: John Peter Smith at July 28, 2006 04:29 PMIt looks like a stylized greyhound head.
Posted by: Julie at July 29, 2006 01:05 AMAbout the publisher
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It could also be a letter opener. The slicy ones you get as freebies at trade shows and such. Or an arty lobster claw. Or if you let your eyes unfocus, a mountain (the white part) with a lake (the red blob on the bottom) and sky (the red arch). Though that's a bit of a stretch.
Ok, gonna go see what on earth it is now.
Posted by: beth at July 28, 2006 10:14 AM